WYSIWYG. Pronounced wizzy-wig, it stands for What You See Is What You Get.
It’s a common term in software development, used to describe the type of user interface we see in MS Word and WordPress, but it also applies to the real world.
Tomorrow, I’m going to talk about the 7 Questions to Ask BEFORE You Hire a Web Designer, and the first question is, “Do you have a portfolio?”
Surprisingly, a lot of web designers don’t have portfolios on their websites. That’s like going to buy a car, but there are no cars on the lot.
When I bought my Audi, the dealer had to ship the one I wanted to Colorado from California. But I was able to drive a different car in the same model before I decided to buy it. I certainly would NOT have bought one without seeing similar cars.
The same applies to websites. If the web designer you’re talking to doesn’t have a portfolio, or the examples in their portfolio don’t match the quality or style you’re expecting, you need to find another designer.
Even if they tell you your website will be different, actions speak louder than words.
What you see is what you’ll get. WYSIWYG.
If you’d like to see me talk about the other 6 questions to ask a web designer before you hire one, join Patrick, Amelia and me tomorrow morning at North Suburban Sales Pros breakfast. You can RSVP here: http://meetu.ps/2J3s35.
Tell us what you think.